Analytics

Hi,

I asked that question before but that was a few years ago, prior to GA4 Analytics. I am trying to figure-out what is the usage of the (search) widgets by visitors of my website. For this, I extract the page/paths report where the widgets are listed as a separate document / page. I would however like to know whether a widget view means that is was loaded or it was used.

As far as I remember the answer was "when it was loaded". If this is the case, how to explain that the number of views recorded for a specific widget is only 40 to 60% of the views that specific page received? (I have comparable figures for several pages / widgets). And more importantly, how to find-out the usage of the (search) widgets; how can we know the amount or % of users using them? Ideally, we should be able to know also which properties are receiving the highest % of clicks etc...

If the views means a usage, then it would be nice to have a benchmark of these.

Thanks to anyone who can bring some light to this.

Hi Bernard,

You are correct that the view count corresponds to the widget loading. The difference in widget views and page views could be due to cross-domain tracking settings of some visitors' browsers.

To determine search widget usage, you would want to compare the search widget views with the Search / SearchPage events. To compare which property pages are visited, you can look at the views on those specific widgets. Our Analytics Tracking support article covers the types of events tracked on different widgets, in case there are other visitor behaviors you want to monitor:
https://www.ownerrez.com/support/articles/analytics-tracking#ga-events

Thanks Ryan for the helpful info.

I checked your help page about tracking events and rechecked the settings, namely for cross-domain. All OK but found-out that many do not appear in my reports as events. They do appear in the list of events in settings though, so need to check on Analytics side how to have them appearing in the reports.

In any case, this is not really giving sufficient insight as I have set different search widgets for the different languages for instance. Furthermore, I have 100 + property pages and used only one widget / language in all of them (as you know widgets recognise the property). So to know which property is being clicked on is not possible. 

Not possible as well, the tracking of nature of searches (periods, number of guests etc) since GA now truncates the URLs. 

Therefore, as I had suggested long ago, it would be nice to have a collection of these uri's in OR and an access to them, and / or at least, a means to populate titles to differenciate - for instance - on which page a widget is being loaded. This exists in Contact Form 7 for instance where the page title of the page it is being used is displayed on messages. It should not be a big issue to develop this is it?

Regards,

Bernard

Hi Bernard,

At this point I'd recommend writing in to our helpdesk at help@ownerrez.com. Please include a screenshot in your email showcasing information is not present as you've outlined. This will allow us to get more hands on with the issue.

Beyond that for your suggestion, I'd recommend writing this up in Feature Request forum, so other clients can vote up your ideas for new and improved features in OwnerRez:
https://www.ownerreservations.com/forums/requests

~Caleb